Monday, April 25, 2011

Bus Advertisement



Want to go to the zoo? Yes, but only if that snake is in a cage. This advertisement creates excitement and
curiosity about what the zoo is all about. Also I am amazed on how real this advertisement is. Doesn’t it look like the snake is actually crushing the bus with its strong grip. What great artistry and creativeness! Some companies just put a simple ad on the side of a bus but this takes it to another level and could increase visits to the zoo depending on who sees it.

Don't Waste Water



What a great advertisement for Denver Water. Although this bench is pretty much useless and can now be called a chair, Denver Water is clearly getting their point across. Use only what you need. Save the most important resource in the world. This ad does not need to be that big to make a huge point. Denver Water could have used a full bench and painted only a little orange and the other part white. But they went much farther than that to spread the word about wasting water.

Gatorade Art




I know I talk about Gatorade a lot Bloggers but, how can you deny how cool this picture and advertisement is? This was actually done with real Michael Jordan Gatorade bottles to make a picture to look like him. This advertisement sturs up conversation and goes viral and everyone wants to see if this is actually true. I have stressed so many times throughout my blog posts it is all about getting people to talk about your product.

Be Like Mike

Does anyone remember how successful the “Be Like Mike” campaign of Gatorade was? This advertisement campaign was the most successful of all time. The reason being so many different athletes no matter what age wanted to be like one of the best athletes in the world Michael Jordan. Everyone wanted to drink the same sports drink in order to perform at an all time best. It worked many people bought Gatorade thinking it would make them “Like Mike”. Yes Gatorade works but it doesn’t exactly make you immediately play like the best athletes in the world. It does have a very catchy tune though.
Today Gatorade does the same thing. People look up to all of these amazing Gatorade athletes and want to perform just like them.

Target's Bold Move

Target made a very bold move recently to feature their logo……

Just by itself. This move by the company clearly shows how confident they are in their brand in that people will immediately know who it is without a name. Just like Starbucks, Target feels like their brand is that successful nationwide that people will understand the clean brand of just a target logo. This could have its negatives but whenever I see that logo I know already what company it stands for. With all of their advertisement consisting of many Targets on screen, it is being imbedded into our minds.

Bridgestone or Nothing

As discussed with some of my previous blog posts, some companies make strange commercials so their product will be talked about on the internet. Today I wanted to talk about Bridgestone Tires very shortly. They of course make a commercial proving how well their tires work in all elements, but they need to add in something that people will remember. In this case it is a beaver who almost kills a guys life but ends up saving his 6 months later.
            The tires are shown to work in both dry conditions to avoid the beaver at first and the later on in the year during a rain storm, the tires work once again to stop just before a tree cut down by the beaver. Here the tires work perfectly by being able to avoid two different dangerous situations and the comic relief of the beaver story makes people remember this advertisement for awhile. This was a Super Bowl ad and I still remember to this day.

Old Spice and Isaiah Mustafa


One of the most recognized guys on tv these days is Isaiah Mustafa. He has become the face Old Spice over the last couple years. The reason he has became so popular is because of the outrageous commercials he is in.
This commercial is hilarious and does not make sense at all. But the thing is it is funny and gets people talking about the Old Spice brand. This video has been watched over 31 million times. This means many of these people watching this advertisement are going to buy the product and want to be more like a man. Not everyone can look as good as Isaiah but they can smell like him. Not only is Old Spice getting the word out about their body wash, there is excitement to see what funny commercial they come up with next.